Tata Curvv EV Launched at ₹17.49 Lakh: A Game-Changer in Electric SUV Coupés

Introduction: Tata’s Bold Leap into the EV Coupé Segment

Tata Motors has made a significant stride in the electric vehicle (EV) market with the launch of the Curvv EV, priced starting at ₹17.49 lakh. This innovative model bridges the gap between the Nexon EV and Harrier EV, introducing a futuristic design and advanced features that set new standards in the electric SUV coupé segment.

Design & Aesthetics: Where Elegance Meets Innovation

The Tata Curvv EV boasts a sleek coupé silhouette, characterized by aerodynamic contours and a distinctive front fascia.
Key highlights include:

• Sharp LED headlamps with connected DRLs

• Panoramic sunroof

• Dynamic rear spoiler

• Dual-tone interior themes with premium upholstery

Performance & Powertrain: Electrifying Capabilities

Under the hood, the Curvv EV is available with two battery options:

• 45 kWh pack delivering 148 bhp

• 55 kWh pack delivering 165 bhp

The Curvv accelerates from 0 to 100 km/h in just 8.6 seconds, offering a punchy and responsive driving experience.

Range & Charging: Addressing Range Anxiety

DC Fast Charging Solutions

The Curvv EV tackles one of EV buyers’ biggest concerns — range:

• 502 km ARAI-certified range (45 kWh variant)

• 585 km (55 kWh variant)

Charging options:

• DC Fast Charging: 10–80% in just 40 minutes

• AC Wall Box Charger: Full charge in 7.9 hours (7.2kW charger)

Technology & Features: A Tech-Savvy Ride

Inside, Tata Motors loaded the Curvv EV with cutting-edge tech:

• 12.3-inch touchscreen infotainment with wireless Android Auto and Apple CarPlay

• JBL sound system with 8 speakers

• Digital instrument cluster

• Remote connectivity features (smartphone control, OTA updates)

• Multi-color ambient lighting

 

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Safety First: Comprehensive Protection Suite

Safety features include:

• 6 airbags

• Electronic Stability Program (ESP)

• ADAS features like lane keep assist, blind spot monitoring, adaptive cruise control

• All-wheel disc brakes

• Achieved 5-Star Bharat NCAP Safety Rating

Variants & Pricing: Options for Every Buyer

The Curvv EV is available in three main variants

Tata also offers a bold Dark Edition version with exclusive interior and exterior styling.

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Market Positioning: Standing Out in the Crowd

In India’s competitive EV space, the Curvv EV stands tall against rivals like:

• MG ZS EV

• Hyundai Kona EV

• BYD Atto 3

Its distinct coupé design, long range, and rich feature list give it a significant edge for young urban buyers and premium EV enthusiasts.

Customer Experience: Booking and Ownership

Bookings for the Tata Curvv EV are now open online and at dealerships.
Ownership perks include:

• 8 years/1.6 lakh km battery warranty

• Comprehensive service packages

• Roadside assistance and access to Tata’s growing EV charging network

Conclusion: Is the Tata Curvv EV the Future of Urban Mobility?

Tata Motors has clearly aimed for a sweet spot: futuristic design, real-world range, feature-loaded cabin, and competitive pricing.
For Indian buyers ready to embrace an electric lifestyle, the Tata Curvv EV emerges as one of the most complete and stylish packages of 2025.

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